This is a tad mysterious and I don't know anything about it, so I can't really provide any details. The legitimacy is questionable, at this stage, because of the requirements alone. Consider what footage was requested, for those that wish to participate:

1 hour of singing.
1 hour of personality.
2 and 1/2 hours of dancing.

2 and 1/2 hours of dancing for a rock band? That's a little strange. Que is very sketchy in this video, details wise, and that could be deliberate. He's trying to put together a rock band, he says. Whether or not it's a band he will be in, is unclear. It's speculation on my part, but could this be someway tied to Making the Rock Band? The show was announced in May of this year as a new reality TV venture, produced by Diddy, that would seek to put together a rock band. I'll see what I can find out.