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I was watching TV last night when a familiar beat hit my ears - the beat from Craig Mack's 1994 hit "Flava in Ya Ear." It promotes the Big Mac and Mac Snack Wrap.

The irony is that, back when Bad Boy was just getting started, Diddy launched a creative campaign to promote both Mack and The Notorious B.I.G. - B.I.G. Mack. A promotional image featured them pictured at a Burger King with familiar fast food packaging with the Bad Boy logo and similar iconography.

They also released a "B.I.G. Mack" promo cassette with tracks from both artists.