Fans can visit "Diddy TV" beginning October 7 for a personal message from Diddy and exclusive access to music tracks and video clips from Diddy's upcoming album, "Press Play," which hits stores October 17. BK will also sponsor Diddy's fall 2006 CD tour.

Diddy told AllHipHop.com, "Cristal definitely caught us out there. It was a learning lesson. At the end of the day, f*** Cristal. They don't respect us. They'll feel it." ...

"It's funny like, I said to Diddy, 'You know...do you understand that's the most illest, flossiest video of rap ["Hate Me Now"]. Do you know we were the first to disrespect the Cristal bottle?" said Nas. "I was like, 'we spit the s*** up, you [Diddy] spit on the camera and saying we disrespected them.' We been disrespecting they bottle--treat it like 40 ounce. It's like any other brand of hypocrites and it's not surprising. It's not surprising. It's a joke."

"It's hard not to become friendly with Jacob," said Diddy. "He's a cool cat."

"He's an incredible salesman. He knows how to charm the shit out of his clients and treat them with respect," added Busta Rhymes. "The charges are a bunch of b*******. Anybody that affiliates themselves with people that are from the street, they always go the extra mile to investigate them. At the end of the day, why would Jacob come this far, purchasing a $12 million building on 57th St. - why would he do anything illegally?"

"A lot of the writers, cause I'm such a perfectionist, were tired of me just saying, 'Nah, I don't like that, I don't like that...It's like, 'Why don't you try it so you can see how hard it is,'" added the mogul. "So a lot of things I was coming up with were getting ripped up and thrown out. It was a crazy exercise for me and really helped me get to another level. You can hear, I think in the vocals cause it's another level of belief in what I'm saying."

"I`m so excited about this record," Combs gushes. He pops an unmarked CD of rough mixes into the stereo system but still can`t get it to work. Julie Greenwald, president of Atlantic Records Group, who has been one of Combs` biggest champions since he brought himself and his Bad Boy label into the Warner Music Group (WMG) fold last year, jumps up and pokes him in the ribs. "Give me that," she says with a laugh. "What, first time with a stereo?"

Finally the music starts. Combs dances around the trailer, rapping over the tracks. He picks up Greenwald and swirls her around the trailer. "We did it, girl!" Then he pauses. Greenwald sits back down on the couch. "I hope people like it," he says sheepishly. "Do you think they will?"